guidegrowth
Hiring a Tradesperson? Your Website Does Half the Work
Hiring for a small business: what a candidate checks before they ring you back, how to write an advert with a real pay range and why you want a careers page.
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Straight talk about websites for small businesses
Price ranges, technology without the jargon, comparisons backed by numbers. We write what we'd want to read ourselves before spending money on a website.
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guidetechnologyWho Has Access to Your Website? The List to Make Before You Need It
Website access and passwords: the seven accounts your business runs on, how to check who owns your domain and what to write down so nothing vanishes overnight.
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guideOld Blog Posts: Update Them or Write New Ones? How to Decide
Updating old blog posts or writing a new one? How to pick refresh candidates in Search Console, what to actually change inside them and what to avoid.
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guideA Website for a Driving School: How Learners Decide Who Gets Their Money
A driving school website that fills groups: the course price broken down, upcoming start dates, honest pass rates, named instructors and a sign-up form.
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guidebranzeA Website for an Electrician: How to Land Jobs Bigger Than Swapping a Socket
An electrician's website that attracts full installations and testing, not just small repairs: qualifications, price ranges, real fuse box photos and a section for trade clients.
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pricingHow Much Does a Website Cost Per Year? The Sum Almost Nobody Adds Up
What it really costs to keep a website running each year: domain, hosting, care plans and licences in one table, market ranges and a 30-minute audit of your own payments.
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guideChanging Your Business Name: What to Do With the Site, the Domain and Your Rankings
Changing your business name: when to keep the old domain, how to set 301 redirects address by address and how long rankings really take to recover.
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guideThe Slow Season: What Your Website Should Be Doing Before the Rush Returns
Seasonality and your business website: why content written at peak arrives a year late, how much lead time you need and what to change during the slow season.
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guideShould You Publish Prices on Your Website or Ask People to Get in Touch
Should you publish prices on your website: what a visible figure really changes, three formats short of a full price list, and when leaving prices out is right.
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guideA Website for a Language School or Private Tutor: Filling Groups Before the Term Starts
A website for a language school or private tutor: courses framed by goal, prices, group timetables and sign-ups by form instead of a phone ringing all August.
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